The SFP documentation "INF-8047.pdf" states:
"The serial interface uses the 2-wire serial CMOS E2PROM protocol defined for
the ATMEL AT24C01A/02/04 family of components."

Upon reading that datasheet, some important details stand out:
1) The eeprom can only write in pages, with pages being 8 or 16 bytes. Assuming
   the smallest device, you can only write 8 bytes at a time. To be safe, I'm
   assuming a pagesize of 8 bytes.

   This explains why we only saw stuff change in the first 8 bytes, I guess.

2) A write needs to be preceded by the byte address which is a single byte for
   these devices, and then up to 8 (or 16) data bytes to be written at that
   location. If there are more bytes, or if the data wraps around the page
   binary, it will still only end up on the page belonging to that first
   address.

3) After writing, you need to poll the eeprom to see if it has finished writing
   the byte. At the moment, I'm not doing that yet, instead I'm doing a 10ms
   wait which seems sufficient.
Signed-off-by: Paul Boven <boven@jive.eu>
Acked-by: Adam Wujek <adam.wujek@cern.ch>